Top 5 Photo and Video Apps on iOS in Australia: Q2 2025

In the second quarter of 2025, the top five photo and video applications on iOS in Australia demonstrated notable trends in weekly downloads, revenue, and active users. Here’s a closer look at their performance, based on data from Sensor Tower.

CapCut - Video Editor, developed by Bytedance, saw a consistent rise in weekly revenue, peaking at approximately $208K in mid-June. The app’s weekly downloads increased from 34.6K to 42.8K by the end of June, while its active user base fluctuated, reaching around 904K at the end of the quarter.

Canva: AI Photo & Video Editor maintained a steady performance with weekly revenue hovering around $123K by June's end. Downloads showed a positive trend, climbing to 25.2K, and active users peaked at about 324K mid-June before a decrease to 235K.

Instagram, a staple in the social media landscape, experienced stable revenue, averaging around $32K weekly. Downloads increased towards the quarter’s end, reaching 22.8K, while active users remained robust, slightly over 5.1M throughout the quarter.

YouTube showed strong revenue performance, consistently above $1.2M weekly, with a peak of $1.32M at the end of June. Weekly downloads varied, peaking at 19.2K mid-June, while active users remained steady, nearing 10M.

Snapchat saw its weekly revenue peak at around $317K in mid-May. Downloads were stable, hovering around 14.3K by the end of June, and active users consistently remained just above 2.7M.

These insights provide a snapshot of the dynamic landscape of photo and video apps in Australia. For more detailed analysis, visit Sensor Tower.